20 Market Research Questions you should ask in your Customer Survey?
20 Market Research Questions you should ask in your Customer Survey? What are Market Research Questions? Market research questions is a questionnaire that is answered by customers or potential consumers, to understand their perception and opinion on a given subject, typically about a product or service feasibility, understanding consumer needs and interests, and pricing concepts. For example A customer survey on market research of an existing product line that focuses on the use of specific features in a product line. Based on the feedback received from this survey, a business can now decide which features to invest and enhance/improve, and which features relatively defocus/discontinue. This research, therefore, enables a business to efficiently allocate resources based on real, data-oriented insights from their own customers. A similar set of market research questions can also be sent to potential consumers of a product, to understand market absorption capability. The primary